Custom signs are a tough thing for me because I tend to spend waaaaaay too much time on them, and over analyze every little thing about them. In the end, I barely make any money on them since I second guess the decisions and artwork and then usually re- do them (2,3,5 times) before I even deliver. No one really knows that but me. (and now, you ;)
I do believe every step in this art-making and selling process is a huge learning experience. I've learned something from this one too.
Of course I want my customers to LOVE their purchase. That is my no. 1 goal. Always. Custom work has a risk factor. They just might not love it. They just might have "pictured" something else. I think perhaps the one important thing I learned from this experience is... I need to charge more money for custom work.
I can fix this to their liking.( maybe). Or I can refund them and sell this one elsewhere. There are plenty of options here. But I did learn a valuable lesson. And that's what I will take away from this.
I love learning things, you know. I never stop. And this experience is no different.